The Importance of Pinterest

You should be posting more on Pinterest.

That's it. That's the blog post LOL!

Just like Google - Pinterest is a VISUAL search engine.

Earlier this week my best friend and I were having a discussion about her not able to find nail inspiration on Pinterest - from a black woman's perspective. We all know that finding the right shade depending on skin tone is a little difficult to find.

Yes Pinterest has recently added a new feature where you can filter by skin tone but if you aren't that tech savvy or simply overlook the skin tone button on the mobile app - then you're left with skin tones that look nothing like you.

I've been using Pinterest for a LONG time. Really ever since Pinterest existed (2010).

Pinterest is really user generated - so if we (black women) are not uploading to Pinterest - the photos will not exist.

Pinterest is really great for any industry but especially for content creators, photographers, videographers (YEP! You can upload video now and it actually performs better than still images)

Let me know how are you using Pinterest for your business?

Top 5 Favorite iOS14 Features

Earlier this week - Apple hosted their first virtual keynote about the iOS14 update across all devices. Yep! From the iphone, ipad, Mac, and watch! They are all getting upgrades.

Here's what stuck out to me the most:
1. App Library: From Apple: "The new App Library automatically organizes all of your apps into one simple, easy‑to‑navigate view. Apps are sorted by category and your most used apps are always just one tap away."

My apps are usually scattered across my phone with 0 organization or categories. This will allow me to only view the apps I need on an everyday basis.

2. Auto switching: From Apple: Seamlessly move between devices without manually switching your AirPods. If you finish a phone call on your iPhone and pick up your iPad to watch a movie, AirPods automatically switch over.     

This is my favorite feature! When I'm listening to music on my phone and want to switch over to my Mac - I can't wait for my Spotify playlist to continue the song I'm currently listening to. This is long over due and I wish it was available since the creation of the AirPods. It just seems like a no-brainer.

3. Picture in Picture: From Apple: Now you can keep watching videos or continue your FaceTime call while you use another app.
"Girl why you have me on 'Pause'? How many times have you said this when on Facetime with your friends? LOL! Now you can continue browsing on Instagram while on Facetime and not see the 'Pause' screen. It would be so dope if you could also share your screen while on Facetime. You know for those girls night quarantine style - sharing shopping deals.

4. Sleep training on Apple watch: From Apple: An all-new Sleep experience in the Health app helps you meet your sleep goals.

This is a GAME changer if you're using your Apple watch - having your watch track your sleeping patterns and resting heart rate will allow you to maximize your workouts.

5. Pinned conversations: From Apple: Pin up to nine of your most important conversations to the top of your conversation list, so you can easily get to them

This really reminds me of "Top 8" on Myspace - back in the day LOL! Also, in the group chats you can enable a setting to only receive notifications when someone @mentions you. YES. This is very similar to Slack or Teams. I love this feature!

I'm tempted to download the Beta version - stay tuned. I'll probably show it on my IG Story.